What is ANNI?

Annibynnol : Independent

As people, passionate about craft, design and beautiful products we want to work with and promote makers who break the mould in Wales.

During lockdown, online selling became more important than ever to independent businesses. So we created Anni, a curated online marketplace where you can buy products directly from an exciting range Welsh independent businesses, artists and makers. 

We aim to be an easily accessible platform if you’re searching for something a little different, you didn’t know you (or your instagram feed) needed, by makers from Wales, all under one (virtual) roof!

We hope you love these businesses as much as we do!


Independents are run by people, not by boards, stockholders or algorithms. When you’re buying from our independent artists and makers, you’re buying more than an object. You’re buying hours and hours of hard work, failures and experimentation…days, weeks & months of frustration and moments of pure joy.

We’ve worked hard to find you small businesses we believe deserve a bigger platform to sell their products. So we hope you’ll find some inspirational independents on Anni and we’re always curious to see what ideas they come up with next.

Every time you buy from Anni, an artist or maker in Wales will be doing their happy dance!


We’ve scoured Wales for some of the most original products we can find, so you don’t have to. (We’re good like that).

We’ve always struggled to find an online space for high quality products we love, especially if you want to support Welsh businesses. We’re putting our love of shopping and hours of internet browsing to good use, to bring you Welsh independent businesses that truly excite us.

Anni sellers are an exclusive bunch, we carefully choose the businesses we want to work with so we can truly showcase and support the best of Wales.


We believe that it’s really important to support the local businesses that we have here in Wales. Our communities need us now more than ever to show our support to these independents.

Explore what your local independents have to offer. We’re passionate about sharing our wish list of Welsh independents with you and to showcase what Wales has to offer.

We’re passionate about discovering new talent and we hope to showcase these emerging Welsh businesses right here on Anni.

Who's behind Anni?

Cadi & Carys

Two thirty somethings, that have a love for online shopping and like to find that something that’s a bit different, so decided to build a place that they would like to shop at themselves.

One half of Anni, Cardiff born and raised, Cadi graduated from Falmouth University with a BA hons in Contemporary Crafts. Her interest in all things handmade has continued ever since.

likes: Trainers & festivals     dislikes: Gluten & high heels

After graduating, Carys lived in Australia and New Zealand for a few years and travelled her way back to Cardiff.  Carys has worked in the media and events industries but has always wanted to run her own business.

likes: Eating out & notebooks     dislikes: Gravy & the colour burgundy

Contact Us

We are always happy to help if you have questions, check our FAQs where you’ll find the answer to our most commonly asked questions.

If you haven’t found the answer to your question you are welcome to contact us.

Diolch yn fawr!